Website Linking Licence Agreement

The Website Linking Licence Agreement is a document that outlines the terms and conditions for allowing a hyperlink to connect to a website. The document starts with a background section, which explains that the agreement grants a limited, revocable, non-exclusive license to the linker to provide a hypertext reference link to the top-level display of the website. The document then goes on to detail the agreed terms, including the non-commercial purposes for which the license is granted and the restrictions on reproducing the website's content.

 

Each section of the document is explained in detail. The proprietary rights section emphasizes that the company holds all proprietary or licensing rights to the website's content and materials, which are protected under copyright and other intellectual property laws. The marks section grants the linker a limited license to use the company's trademarks to create and describe the link, with specific requirements for accurate and proper display.

 

The limitations section outlines various restrictions on the linker, such as not reproducing the website or its content, not making false claims about the company, and not using the company's trademarks without permission. The section also prohibits linking to the website in a way that suggests association with unauthorized sponsorship or collaboration, displaying links to website content, or altering the display of website content.

 

The liability section clarifies that the agreement does not exclude or limit liability for certain matters, such as death or personal injury caused by negligence or fraudulent activities. However, it states that the company will not be liable for any loss or damage directly or indirectly incurred as a result of the website's content or the agreement, except for the specified matters.

 

The indemnity section states that if the linker breaches any terms of the agreement, they must fully indemnify the company for any loss or damage suffered. The termination section allows either party to terminate the agreement at any time, with specific requirements for the linker upon termination, such as erasing the link and removing the company's name and logos from their website.

 

The general section includes provisions regarding the transfer of rights, the enforceability of provisions, the exercise of rights and remedies, the entire agreement between the parties, and the governing law and jurisdiction. The section also clarifies that any statements, warranties, or representations not set out in the agreement are not binding, and that any notices sent between the parties are deemed received and properly served after a specified time period.

 

Overall, the Website Linking Licence Agreement is a comprehensive document that covers all aspects of granting a license for website linking, including the terms, restrictions, liabilities, and termination.

How to use this document?

To use the Website Linking Licence Agreement, follow these steps:

1. Provide information: Enter the details of both parties, including their corporate names, addresses, and contact information. This ensures that the parties are properly identified.

2. Understand the background: Read the background section to understand the purpose and scope of the agreement. This section explains that the agreement allows a hyperlink to connect to the website subject to the terms and conditions.

3. Review the agreed terms: Read the agreed terms section carefully to understand the specific rights and restrictions granted by the license. Pay attention to the non-commercial purposes for which the license is granted and the limitations on reproducing the website's content.

4. Consider proprietary rights: Take note of the company's proprietary rights over the website's content and materials. Understand that without the company's express written consent, these materials cannot be published, distributed, transmitted, or reproduced.

5. Use the company's trademarks: If you intend to create and describe the link using the company's trademarks, ensure that you comply with the requirements specified in the marks section. Accurately and properly display the company's trademarks on your website.

6. Understand the limitations: Familiarize yourself with the limitations imposed by the agreement. Avoid reproducing the website or its content, making false claims about the company, or using the company's trademarks without permission. Also, refrain from linking in a way that suggests unauthorized association or incorporating website content into a third-party website.

7. Consider liability: Be aware that the company's liability is limited, except for certain specified matters. Understand that the company will not be responsible for any loss or damage directly or indirectly incurred as a result of the website's content or the agreement.

8. Indemnify the company: If you breach any terms of the agreement, you must fully indemnify the company for any loss or damage suffered. Take this into account and ensure compliance with the agreement.

9. Terminate the agreement if needed: If you wish to terminate the agreement, follow the termination process outlined in the agreement. This includes erasing the link, removing the company's name and logos from your website, and destroying or erasing any copies of material from the website.

10. Understand the general provisions: Familiarize yourself with the general provisions of the agreement, including the transfer of rights, enforceability of provisions, exercise of rights and remedies, entire agreement between the parties, and governing law and jurisdiction.

By following these steps, you can effectively use the Website Linking Licence Agreement and ensure compliance with its terms and conditions.