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The document titled 'Product / Goods Follow Up' is an important communication tool used by a company to follow up with a customer who has previously purchased a product. The document aims to inform the customer about a replacement program for the old product and to introduce new features and alternative brands available.
The document starts with a brief introduction, addressing the customer by their title and last name. It expresses gratitude for their previous order of the product and hopes that they have been satisfied with it. The document then proceeds to inform the customer about the replacement program, where the old product can be traded in for recycling in exchange for a new product at a 10% discount.
Furthermore, the document highlights that the company's product lines have expanded since the customer's last purchase. It mentions that the specific product mentioned in the document has been improved and upgraded with new features, which are described briefly. The document also mentions that the company carries many alternative brands, without going into specific details.
To provide the customer with more information, the document includes the company's latest catalogue, which is enclosed for the customer's reference. It also provides contact information for any further inquiries or placing an order.
Overall, the document serves as a personalized follow-up message to the customer, highlighting the importance of their previous purchase, offering a replacement program, and informing them about new features and alternative brands available.
To effectively use the 'Product / Goods Follow Up' document, follow the steps below:
1. Begin the document by addressing the customer using their appropriate title and last name.
2. Express gratitude for the customer's previous order of the product and mention the duration since the purchase.
3. Inform the customer about the replacement program, where the old product can be traded in for recycling in exchange for a new product at a 10% discount.
4. Highlight any improvements or upgrades made to the specific product mentioned in the document, including new features.
5. Mention that the company carries alternative brands without providing specific details.
6. Enclose the company's latest catalogue for the customer's reference.
7. Provide contact information, such as the company's email address or website, for any further inquiries or placing an order.
By following these steps, the document can be effectively used to communicate with the customer, inform them about the replacement program, and introduce new features and alternative brands available.