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The document titled 'Sales / Marketing Communication' is a communication piece that is intended to inform customers about a special discount offer in celebration of the company's numberth anniversary. The document starts with a personalized greeting and includes important details such as the date and recipient's information.
The content of the document begins by highlighting the significance of the company's anniversary and the purpose of the communication, which is to offer special discounts to valued customers. It mentions that the company has been established since year and provides a brief history of the company's founding.
The document emphasizes the reputation of the brand, stating that it is now a multi-national company with a presence in multiple markets. It also mentions that the brand offers a wide range of innovative field products that have received positive reviews from industry groups, consumer bodies, media, and testing agencies. The document highlights the superior quality, reliability, and design of the products.
In order to avail the special discount, customers are informed that they can visit any of the company's shops or make a purchase on the company's website. The document specifies that the discount is limited to a certain number of items and is valid until a specific date, urging customers to take action quickly before the items run out.
The document concludes with a closing statement and the sender's information, expressing gratitude to the recipient for their valued patronage.
Overall, the document serves as a marketing communication tool to inform customers about the company's anniversary celebration and to encourage them to take advantage of the special discount offer.
1. Address the recipient: Begin the document by addressing the recipient with their first and last name.
2. Provide the date: Include the current date in the document.
3. Introduce the purpose: Start by informing the recipient about the company's numberth anniversary and the intention to celebrate it with special discounts.
4. Share company history: Briefly describe the founding of the company and its growth into a multi-national brand with a presence in multiple markets.
5. Highlight product reputation: Emphasize the positive reviews received by the brand's innovative field products in terms of superior quality, reliability, and design.
6. Offer discount details: Inform customers that they can avail the special discount by visiting the company's shops or making a purchase on the website. Specify the limited quantity of discounted items and the expiration date.
7. Encourage prompt action: Urge customers to act quickly before the discounted items run out.
8. Conclude with gratitude: Close the document with a closing statement expressing gratitude for the recipient's valued patronage.
9. Include sender's information: Provide the first name, last name, job title, and company name of the sender.
10. Proofread and finalize: Review the document for any errors or inconsistencies before sending it out to customers.