Sales / Marketing Communication

The document titled 'Sales / Marketing Communication' is a communication letter that is used to inform the recipient about the expansion of services offered by the sender's company. The document is addressed to a specific individual and includes the date of the communication. The letter begins with a polite salutation, addressing the recipient by their title and last name.

 

The first paragraph of the letter introduces the purpose of the communication, which is to inform the recipient about the expansion of services. It highlights that the sender's company is now offering services in a specific area, starting from a particular date. This information is important as it informs the recipient about the new services available.

 

The second paragraph provides a brief background of the sender's company. It mentions the establishment year of the company and states that it offers a full range of services to help the recipient with their needs. It also mentions that the company has received positive reviews from customers, industry groups, consumer bodies, and the media regarding the quality of their services. This information is important as it establishes the credibility and reputation of the sender's company.

 

The third paragraph fulfills a specific request made by the recipient. It states that the sender has enclosed their latest brochures and price list, which can also be viewed on their website. This information is important as it provides the recipient with easy access to detailed information about the sender's services and pricing.

 

The final paragraph of the letter expresses the sender's willingness to assist the recipient in other ways and their anticipation of serving them soon. It ends with a polite closing and the sender's name, job title, and company name. This information is important as it provides a professional and courteous conclusion to the communication.

How to use this document?

1. Address the recipient: Begin the communication by addressing the recipient by their title and last name.

2. Introduce the purpose: Clearly state the purpose of the communication, which is to inform the recipient about the expansion of services.

3. Provide details: Mention the specific area and date from which the new services will be available. This ensures that the recipient is aware of the scope and timing of the expansion.

4. Highlight company background: Briefly describe the establishment year of the company and emphasize the range of services offered. Also, mention positive reviews received from customers, industry groups, consumer bodies, and the media. This establishes the credibility of the sender's company.

5. Fulfill specific request: If there was a specific request made by the recipient, enclose relevant brochures and price list. Also, provide information on where the recipient can access more detailed information, such as the company's website.

6. Express willingness to assist: Convey the sender's willingness to assist the recipient in other ways and their anticipation of serving them soon. End the communication with a polite closing and include the sender's name, job title, and company name. This ensures a professional and courteous conclusion to the communication.