Media Relations Policy for Corporate Communications of employees of larger company when speaking to the media to protect the Company's brand and image.
The policy directs all inquiries from the media to Corporate Communications/Media Relations representatives. The most important asset is the Company's reputation. Communicating with the news media is a significant way of promoting the company's strategy and capabilities to clients, shareholders, and the public. The Corporation's Media Relations Policy is designed to protect and enhance this asset.
The policy refers specifically to business-related discussions involving Company, its affiliates, and any related activities. It does not address solely personal discussions that are not in any way related to Company, that do not mention Company, that are not performed on Company time or premises, and that do not use Company material or communications tools.
The policy covers Media Contacts, Speeches, Articles, Letters to the Editor, Books, Company Products, Research and Endorsement.
This document should be carefully read by all colleagues.
This is to demonstrate the social media policy for employees. Definitions and limitations should be included.
This Letter should be sent to the Human Resources Department, if applicable.